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Course Title Credits location ETM 507/607 Graduate Seminar Tekin, I. 1 PSU ETM 510/610 GOV (ETM 570/670) Role of Government in Technology Management Newman, P. 4 CAP ETM 510/610 HST (ETM 519/619) Human Side of Technology Management Jetter, Antonie 4 PSU ETM 510/610 KM (ETM 567/667) Knowledge Management Weber, C. 4 PSU ETM 510/610 UCI (ETM 556/656) User Centered Innovation Balland, J. 4 PSU ETM 522/622 Communication and Team Building in Engineering Management Dryden, R. 4 CAP ETM 530/630 Decision Making Daim, T. 4 CAP ETM 545/645 Project Management Kocaoglu, D. 4 PSU ETM 548/648 Managing New Technology Introduction Newman, P. 4 PSU ETM 565/665 Research Methods for Engineering and Technology Management Anderson, T. 4 PSU

ETM 555/655 Technology Marketing Instructor: Weber, C. Location: PSU Time: Mon, 17:30-21:10 This course is designed to introduce students to the special issues faced by managers marketing technological products in markets characterized by rapid environmental change. Topics include an examination of the marketing/engineering/manufacturing interface, product innovation strategies, value-based pricing, buyer behavior and strategic selling, competitive market analysis and positioning, and distribution strategies. Emphasis is placed on strategies for marketing technology products in industrial markets. Click here for class syllabus.     Prerequisite: Graduate Standing

*) CAP = at CAPITAL Center, 18640 NW Walker Rd., Beaverton, OR

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